Gularo
Stromberg The Art of Sound

Born in the USA · 1894

The artof sound.

More than 130 years transforming how sound is seen, lived and heard.

Discover our story
S
Historic 1948 Stromberg-Carlson advertisementStromberg-Carlson · 1948

Sound has always been part of life.

In 1894, Alfred Stromberg and Androv Carlson joined forces in Chicago with a simple, ambitious idea: help people communicate better. Ever since, the brand has moved with every era through reliable technology, design and an intact curiosity for what comes next.

A story that never stopped playing.

1894

The beginning

Alfred Stromberg and Androv Carlson establish the company in Chicago, USA.

1925

In every home

Innovation in radios and communications equipment makes Stromberg-Carlson a name people trust.

2000s

A new chapter

Gularo acquires the brand and evolves it into Stromberg, preserving its heritage while opening it to a new generation.

2010

Closer to music

Portable and professional audio open an era of expansion, new formats and new ways to come together.

TODAY

The Art of Sound

Stromberg is sound, design and culture: chosen as much for how it looks as for how it sounds.

Stromberg hoyToday
Stromberg lifestyle

A lifestyle brand that sounds like you.

We create audio for people who want to express themselves. Products for a party, a home, a trip or a stage, with a visual identity that refuses to blend in.

Designed to be seen as much as heard.

Every product brings together power, character and a distinct visual language. Because sound is also a way to show who you are.

A century-old story. A completely current energy.

With strategic operations and stock across the Americas and Asia, Stromberg connects retail, digital culture and product to reach new audiences.

+10countries
30Kunits sold in the United States
+3,500creators
#1speaker on TikTok Shop USA · 2025
Stromberg presentation slide showing global sales, retailers and stock locations

Collections with an identity of their own.

Each capsule explores a different language. They all share one idea: make sound visible.

Midnight

Dark. Electric. Nocturnal.

Waveline

Color, movement and rhythm.

Playcore

Energy for every day.

Pro

Power that owns the room.

Stromberg · Since 1894

The art of sound

Sound never looked so good.

The next chapter is already playing.

Stromberg — Nuestra historia | Gularo